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RETAIL & MASS MARKET

Maximize the impact of your products and customer experiences

Measure the real impact of your products and services in real-life conditions: in-store, at home, or online.
Optimize the customer experience through the analysis of conscious and unconscious responses.
Reduce product risk by anticipating purchase intent, desirability, and potential barriers.
Stand out from the competition by placing your customers at the center of every strategic decision.

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Dive into an in-depth analysis of your market

In a dynamic and highly competitive environment, accurately evaluating your offers is essential.

Our hybrid approach — combining neuroscience, AI, and behavioral science — helps you to:

Identify the emotional triggers that drive purchase decisions.
Measure and predict customer loyalty.
Adjust your shelf layout and merchandising strategies.
Quickly test concepts, packaging, or promotions before rollout.

Request a free and personalized demo

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