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FOOD INDUSTRY

Create products that attract and retain

  • Test your product innovations before launch
  • Optimize packaging and recipes based on the emotions and engagement they generate
  • Determine real purchase intent by going beyond declarative responses
  • Anticipate consumption trends to stay ahead of the curve

Engage in a deep analysis of your market.

The food industry is evolving in a context shaped by:

  • Intense competition and saturated product offerings.
  • More demanding consumers, attentive to health, sustainability, and product origin.
  • The need to launch innovations quickly while reducing product failure.

Stand out by analyzing emotions and desirability factors

Our hybrid approach, combining neuroscience, AI and behavioral sciences, helps you to:

  • Identify the emotions and non-verbal signals associated with your products.
  • Measure the sensory, emotional, and functional impact of a recipe or packaging.
  • Predict customer retention and loyalty.
  • Evaluate and adjust your promotional and advertising campaigns.

Request a free and personalized demo

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