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TURNING HUMAN EMOTIONS INTO MEASURABLE IMPACT
Neuroscience & AI Research Institute

  • Analysis of conscious responses: measuring and interpreting expressed opinions, motivations, and barriers
  • Analysis of unconscious responses: revealing unspoken emotional and behavioral signals
  • Analysis of neurophysiological responses: capturing internal reactions through biosensors
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A proprietary methodology beyond declarative responses for unprecedented insights

 

A Three-Part Methodology: 3E

From unconscious reaction to conscious decision

1E – Evaluating


  • Evaluate spontaneous speech to detect preferences, opinions, and motivations
  • Analyze perceived benefits, barriers, and drivers of acceptance through semantic analysis
  • Measure structured opinion using validated scales and questionnaires

2E – Expressing


  • Decode micro-expressions to reveal emotional valence
  • Analyze posture and gestures to measure comfort and involvement
  • Interpret voice and prosody to identify engagement and hesitation

3E – Experiencing


  • Dive into internal reactions using EEG, GSR, ECG, and eye-tracking
  • Capture engagement, emotional load, and physiological signals in real-life conditions
  • Detect what your customers feel before they can even express it

2 minutes to discover the benefits of our technology

Never seen before features, for a boosted customer experience and popular products.

Voice analysis
Facial expressions
Eye tracking
Implicit and explicit
Analyze linguistic cues (what is being said) and acoustic signals (how is it said)
 
 
Analyze the emotionsgenerated by yourproducts
 
 
Capture attention and eliminate pain points
 
 
Measure the said andunsaid that drive purchasing decisions and observe the gap between the two
 

at every stage of your products lifecycle
Discover how our technologies can bring you value

Design & Launch

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Post market analysis

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Customer satisfaction

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Comparison

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Visionneers truly redefines the intersection between cognitive science and olfactory innovation. Their revolutionary 3E methodology is a true masterclass in agility, precision, and human-centered design. Unlike traditional approaches, Visionneers offers a disruptive, science-backed framework that not only deciphers consumer perception, but also translates it into actionable strategies for us and our clients.

José Manuel Santiago Moreno – Global Marketing Director Fine Fragrance (DSM Firmenich)

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A research institute combining neuroscience and AI to measure the appeal of your products and services.

 
 
Visionneers is a next-generation research firm that will transform the way you develop, enhance, and launch products and services—thanks to Artificial Intelligence and Neuroscience. With Visionneers, you gain access to a unique technology on the market to measure the attractiveness of your products and services and deliver a high-performing offer while optimizing costs.
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